Don’t forget data as a revenue stream. The different grocers in Canada all have varying cost and availability to data. Third party market data is monopolized by Nielsen. There is no other provider. That does provide a complete advantage to the private labels as they have much better access to data.
Don’t forget data as a revenue stream. The different grocers in Canada all have varying cost and availability to data. Third party market data is monopolized by Nielsen. There is no other provider. That does provide a complete advantage to the private labels as they have much better access to data.
Really interesting, I had never thought of the issue like this before!